Automated Influencer Workflows using Gatsby and Your ESP

Whether you use Omnisend, Klaviyo, Listrak, Sailthru, Mailchimp, or any others, we can help you automate influencer workflows right where you work. Below are three examples so far. Check back often though as we'll be adding many more great customer examples, including our new Omnisend integration coming out late March 2021.

Watch how Amsterdam's Colourful Rebel fashion brand has designed their Gatsby integration and Klaviyo Flows for influencer marketing. Within their first 7 days using Gatsby:

  • 1,393 Instagram Profiles collected from past and current customers
  • 442 are micro-influencers with > 1,000 followers
  • Their Klaviyo invite flow has a 53% open rate and 8% click rate
  • 21 customers mentioned @colourfulrebel in 25 posts
  • Those 25 posts reached an estimated 30,478 people
  • Those 25 posts had an avg. engagement of 7.27%
  • Those 25 posts generated 4,988 likes and 509 comments

Colourful Rebel installed Gatsby from Shopify and was live the same day, everything is automated. Watch how below:

Premium Leather and Cork Accessories

Watch how Eleven 10 Leather designed their automated influencer program using Gatsby & Klaviyo Flows, by:

  • Segmenting their customers into 4 influencer tiers (1k-5k followers, 5k-10k etc)
  • Generating unique Shopify promo codes and different offers for each tier
  • Setting up both the Influencer Offer and Influencer Reward automations
  • Creating emails that deliver rewards and drive influencers to their affiliate signup form hosted by Refersion

Watch how Babe Lash Cosmetics designed their Klaviyo Flows by:

  • Segmenting their customers into 3 segments: Under 5,000 followers, 5k - 30k, 30k+
  • Sending different messaging based on if the customers already purchased
  • Directed customers to different influencer forms & programs based on follower size

We're adding more to this page, check back again soon. Any questions on these flows or anything specific for your account? Contact us!

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