Gatsby: Automatic Micro-Influencers

Customers talking about Gatsby

We're utilizing Gatsby in all of our signup forms so we can easily identify our influential customers upstream, while they are still in the funnel, making sure they get high priority.

Karthik Shanadi, Greek House

How else do you know if you have an influencer buying your product? It's awesome!

Donna Chambers, SensaCalm

Gatsby has helped up turn interest into customers, better engage with customers, and is consistently responsible for 30-35% of our Shopify sales with an 1,800% ROI.

Aston LaFon, 18.21 Man Made

We came to Gatsby to automate our micro-influencer outreach, particularly with real customers, but we found it's also a big win for scaling more customer relationships.

Olga Lopez, Popchips

I was able to connect with a lady that makes bath bombs. She is now talking about us on social media and just placed an order for 100 pairs of earrings to put in her product.

Christi B, Newborn Feathers

Gatsby has been extremely useful in identifying customers who can double as influencers for us and making those connections for us automatically.

Cesar Gonzalez, Oats Overnight

Now we have some automation in place through Gatsby that follows up with the most influential customers to create referral campaigns... start using this now. Do it!

Jake Berton, Rheos Gear

If you're serious about your brand and want a great way to gain exposure, then micro-influencers are the way to go! Gatsby is an innovative tool to help you automate the process.

Mac Steer, SimsDirect

We use the data from Gatsby to understand our customers better and streamline micro-influencer outreach. We have their popup & integration with our checkout page. All works great!

Ian Stikeleather, White Plum Boutique

Men's Grooming Case Study

Nov - FEB 2019, KEY RESULTS:

✓
100% Automated

✓
40% Conversion

✓
400k New Reach

Challenge: needed to automate more word-of-mouth
Solution: using Gatsby's Social Pop-up
Results: more sales, less time on micro-influencer outreach

Read the full case study

More Case Studies

Save time

Stop spending countless hours scanning hashtags on Instagram, on-boarding expensive influencer platforms, or manually doing outreach... just turn Gatsby on and it solves all three of those problems.

Capture influence

It's likely that at least 10% of your customers have more than 1,000 followers on Instagram. Do you know which ones? Use Gatsby to automatically find out, and automatically turn them into micro / nanoinfluencers for your brand.

Option 1: The Social Pop-up

Launch a lead-magnet pop-up that captures Instagram profiles, and automatically finds your shoppers' photo, name, follower reach & more.

Then it triggers personalized emails exclusively to your micro-influencer customers, inviting them to collab, or simply making them feel extra special with swag or a warm intro.

All of which helps build your brand awareness and drive word-of-mouth

GET YOUR SOCIAL POPUP

Already have a pop-up you love? Ask us how about integrating Gatsby into it.

Auto-Intros initiate nanoinfluencer posts

There's a new trend in influencer marketing called nanoinfluence. It's focused on authenticity by engaging lots of real consumers with as few as 1,000 Instagram followers to share your brand with their real friends. But how do you find & engage hundreds or thousands of micro / nanoinfluencers? Let Gatsby kick off the conversation for you.

You just preset some filters along with the outreach email template, and you're good to go.

FIND YOUR INFLUENCERS

Cool features you get with Gatsby

Save time with automatic intros

Gatsby's automatic intros are a powerful concept. It's an email that is sent by Gatsby, but cc's you. You set the text and the triggers, then just sit back and build customer relationships.

Live in your inbox, not in a separate tool

Because Gatsby initiates contact with your influential consumers for you over email, you never need to remember to log back into Gatsby. We work where you work... your inbox.

Sync captured data with your newsletter

Gatsby data doesn't live in a silo. Integrate with 1,000's of apps like Mailchimp and Klaviyo, and segment your ongoing drips based on influence level.

Privacy is a top priority

Gatsby does everything by the book. We're only gathering public data, and you and your brand are the only ones who will ever see your customer's emails. They're not for sale.

Position your Gatsby campaign anywhere

With easy design levers, you can position your Gatsby floating button anywhere you want on the X/Y axis of your website. That's fancy talk for anywhere.

Brand your entire campaign

Use our easy editor tool to customize the fonts, colors, text, sizing, shape, location, email copy, and overall styling of your Gatsby campaign. No design skills or coding required.

Schedule automatic intros

By default, all automatic intros get sent out at 6am Pacific Standard Time, and occur the day after your customers enters their handle, but talk to us about customizing this time frame.

Whitelist which pages show Gatsby

Designate which pages on your website show your Gatsby button or popup. Want it just on your homepage or just on the Top Sellers page?Want it 20 pixels above your chat widget? Easy.

Search, export & integrate nanoinfluencers

Filter & set email triggers by follower size, and follower-to-following ratio. More filters coming soon. Export data to CSV, or integrate via Zapier to 1000's of other tools, including Mailchimp.

Secured payments

We use Stripe to easily manage and secure all payment information. Your don't have to worry about accounts payable or refund issues, it's all easy and transparent.